An infographic illustrating the partnership between Algolia’s AI Search capabilities and Adobe’s AEM Platform

OVERVIEW

I was assigned to create a collection of illustrations to showcase various features and communicate how Algolia AI Search seamlessly integrates with AEM. For the theme of each illustration, I collaborated with a copywriter.

CLIENT
Algolia, for Adobe

TEAM
Copywriter: David Rader

ROLE
Figma Designer - Art Director

On a short deadline, design a multitude of images that illustrate each concept of the Algolia AI Search - Adobe AEM pairing in a simple, but understandable way. Sleuth for the most appropriate photo image to aid each illustration. Art direct the entire family of infographic illustrations to adhere to Algolia’s already established visual style and ensure they are all part of the same visual family, so that they can be reused and build upon on in the future.

Challenge

The process was investigative and iterative, following the concepts in the copywriting and adhering to Algolia’s color schemes, iconography style guides, and overall visual language. See some initial iterations below.

Process

With over 8000 views per month, more than the other top 9 assets combined, this landing page ended up being the most looked at ad for August 2024, resulting in 220% increase in conversion.